The company’s far-flung founders tackled their info-sharing issues by creating a powerful, open-source conferencing solution.
Dimdim is about simplicity. From its name to its web conferencing software, the company strives for ease of use. “We want to democratize real-time, rich media collaboration,” says CEO DD Ganguly, who chose the name Dimdim not because of any relation to his first name, but because it’s memorable, easy to spell and has international appeal.
Though officially based in Boston, Dimdim’s founders and board members live all over the world. Ganguly travels the most, splitting his time mainly between India, Boston and San Francisco, while co-founders Prakash Khot and Jayant Pandit live in Boston and Ottawa, Canada, respectively.
The co-founders got the idea for Dimdim while brainstorming startup ideas from their far-flung locations. They were using Hotmail and Skype to communicate, but they needed more. They researched the web conferencing space, but were unhappy with expensive and complex legacy products and frustrated by the lightweight free ones–so they decided to build their own.
[Read more at Entrepreneur.com]
1. Write a tribute to your mentor.
2. Ask an insightful question, and let your readers write a post for you–via their comments.
3. Show your employees having fun.
4. Hold a contest for customers to win one of your products by answering a question in your post.
[Read more at Entrepreneur]
First appeared in the January 2009 issue of Entrepreneur magazine; Also appeared on Yahoo!
Is your social networking strategy actually costing you customers? Use these strategies to get it right.
Drumming up a fan base on MySpace, LinkedIn, Facebook or Twitter isn’t as simple as sending out friend requests. To find followers, you need to create threads and promote products on social sites. To do so, there are a few unwritten rules of etiquette you should know. Master the etiquette so you can stop sending Super Pokes and start winning over your connected consumers.
[Read more at Entrepreneur.com]
Also appeared on MSN
Started on slick and colorful calling cards for the social networking circuit, Moo has quickly become an international stationery brand.
When people hand you a Moo MiniCard, they don’t surreptitiously slip the business card into your hand; they splay out their set of cards and let you choose your favorite one. Then they tell you about the image on the back, whether it’s a photo from a vacation, a product shot, an avatar or an innovative digital design. And though the pint-size cards may not fit neatly in your Rolodex–they’re only half the size of traditional business cards–their colorful appearance and slick, high-quality feel make you take notice.
[Read more at Entrepreneur.com]