10 Tips for Getting Found on Twitter
Twitter is a powerful communications and marketing tool, but it’s all too easy to get lost in the chatter. By applying these simple search engine optimization practices to your tweeting, people will be able to find you more easily, and you’ll gain more followers for it.
1. Choose a meaningful display name and username. These two elements are tied to your every tweet and are the No. 1 way for people to find your Twitter account in a Google search. Also, instead of keeping your username and display name the same, you can double up your keyword power by using your company name for one and your first and last name for the other.
2. Complete your profile. Though you only have 160 characters to describe who you are and what you do, be sure to use them. Your profile can contain supplemental keywords to help people get a feel for what you’re about, and it can also help improve your “findability” on the Twitter user search site, Twellow.
